Campari Soda's Redesign Doubles Down On An Icon

Refreshing such a longstanding and storied brand can be tricky—change too much, and you lose the established familiarity and alienate longtime fans. But an occasional refresh is required for nearly every brand, one that feels modern but says we still play the hits.

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Campari Soda's Redesign Doubles Down On An Icon Dieline, 58% OFF

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